Privacy Policy
Effective Date: 8 August 2026
At Chesco Auto, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, purchase our products, contact us, or use our services.
By using the Chesco Auto website, you agree to the practices described in this Privacy Policy.
1. About Chesco Auto
Chesco Auto is an automotive retail and e-commerce business operating in South Africa. We supply automotive products including tyres, rims, bakkie accessories, car batteries, oils and lubricants, and car care products.
For purposes of this Privacy Policy, “Chesco Auto”, “we”, “us”, or “our” refers to Chesco Auto.
2. Information We Collect
We may collect personal information that you provide to us when you:
Create an account on our website
Place an order
Request a quotation
Contact us by phone, email, WhatsApp, or through our website
Book a service or installation
Subscribe to marketing communications
Submit an enquiry, complaint, return, or other request
This information may include:
Full name
Contact number
Email address
Delivery and billing address
Account login information
Vehicle-related information where required to provide a product or service
Order and purchase history
Payment and transaction information
Communication and enquiry details
We may also automatically collect certain technical information when you visit our website, including your IP address, browser type, device information, pages visited, and general website usage information.
3. How We Use Your Information
We may use your personal information to:
Process and fulfil your orders
Arrange deliveries and collections
Process payments
Provide quotations and product information
Provide tyre fitting, wheel balancing, wheel alignment, and accessory installation services
Manage customer accounts
Respond to enquiries, complaints, returns, and support requests
Communicate with you regarding your orders or services
Improve our products, services, website, and customer experience
Detect and prevent fraud, abuse, or unauthorised activity
Comply with applicable legal and regulatory requirements
Send promotional and marketing communications where permitted by law
We will only process personal information for lawful and reasonable purposes and in accordance with applicable South African privacy laws.
4. Protection of Personal Information
Chesco Auto aims to comply with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African laws relating to the protection of personal information.
We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration, or destruction.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
5. Online Payments
When you make a payment through our website, your payment may be processed by a third-party payment service provider.
Chesco Auto does not necessarily receive or store your complete credit or debit card details. Payment information may be processed directly by the relevant payment provider in accordance with its own privacy and security policies.
You should review the privacy policy of the payment provider used for your transaction.
6. Sharing Your Information
We will not sell or rent your personal information to third parties.
We may, however, share relevant information with trusted third parties where reasonably necessary to operate our business and provide services to you. These may include:
Payment service providers
Courier and delivery companies
Website hosting and technology providers
IT and technical support providers
Service and installation partners where necessary
Professional advisers
Government authorities or law-enforcement agencies where legally required
Third parties receiving personal information are expected to handle such information appropriately and securely.
7. Cookies
Our website may use cookies and similar technologies to improve your browsing experience.
Cookies may be used to:
Remember items in your shopping cart
Keep you logged into your customer account
Remember website preferences
Understand how visitors use our website
Improve website performance
Support website security
Assist with relevant marketing and advertising
You can adjust your browser settings to refuse or delete cookies. However, disabling certain cookies may affect the functionality of our website.
8. Customer Accounts
If you create an account with Chesco Auto, you are responsible for keeping your login credentials confidential.
You should notify us if you believe that your account has been accessed without your permission.
We may retain account information for as long as reasonably necessary to provide our services, maintain business records, resolve disputes, and comply with legal obligations.
9. Marketing Communications
Where permitted by applicable law, Chesco Auto may contact you with information about products, promotions, special offers, services, and other relevant business communications.
You may unsubscribe from promotional communications at any time by following the unsubscribe instructions provided in the communication or by contacting us directly.
Please note that you may still receive essential transactional communications, such as order confirmations, payment notifications, delivery updates, or service-related messages.
10. Third-Party Websites
Our website may contain links to third-party websites, payment providers, social media platforms, or other external services.
Chesco Auto is not responsible for the privacy practices or content of third-party websites.
We recommend reviewing the privacy policy of any third-party website before providing your personal information.
11. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
Completing transactions and providing services
Maintaining business and financial records
Handling customer enquiries and disputes
Meeting legal and regulatory obligations
Protecting our legitimate business interests
When personal information is no longer required, we will take reasonable steps to securely delete, destroy, or anonymise it where appropriate.
12. Your Rights
Subject to applicable law, you may have the right to:
Request access to personal information we hold about you
Request correction or updating of inaccurate personal information
Request deletion of personal information where legally permissible
Object to certain processing of your personal information
Withdraw consent where processing is based on consent
Object to receiving direct marketing communications
Submit a complaint regarding the handling of your personal information
Requests relating to your personal information should be made using the contact details provided below.
13. Children’s Privacy
Our website and services are not intended to knowingly collect personal information from children without appropriate consent from a parent or legal guardian.
If you believe that a child has provided personal information to us without the appropriate consent, please contact us so that we can take reasonable steps to address the matter.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, website, technology, or applicable laws.
Any updated version will be published on this page with a revised effective date.
We encourage you to review this Privacy Policy periodically.
15. Contact Us
If you have questions about this Privacy Policy, would like to exercise your privacy rights, or have a concern regarding how your personal information is handled, please contact Chesco Auto.
Chesco Auto
Physical Address: 518 Gerrit Maritz Street, Pretoria North, South Africa
Website: www.chescoauto.co.za
Email: [email protected]
Phone / WhatsApp: +27 70 586 9193
16. Information Regulator
If you are not satisfied with how we have handled your personal information, you may have the right to lodge a complaint with the Information Regulator of South Africa.
Information about the Information Regulator and the applicable complaint process is available through the regulator’s official channels.