Privacy Policy

Effective Date: 8 August 2026

At Chesco Auto, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, purchase our products, contact us, or use our services.

By using the Chesco Auto website, you agree to the practices described in this Privacy Policy.

1. About Chesco Auto

Chesco Auto is an automotive retail and e-commerce business operating in South Africa. We supply automotive products including tyres, rims, bakkie accessories, car batteries, oils and lubricants, and car care products.

For purposes of this Privacy Policy, “Chesco Auto”, “we”, “us”, or “our” refers to Chesco Auto.

2. Information We Collect

We may collect personal information that you provide to us when you:

• Create an account on our website

• Place an order

• Request a quotation

• Contact us by phone, email, WhatsApp, or through our website

• Book a service or installation

• Subscribe to marketing communications

• Submit an enquiry, complaint, return, or other request

This information may include:

• Full name

• Contact number

• Email address

• Delivery and billing address

• Account login information

• Vehicle-related information where required to provide a product or service

• Order and purchase history

• Payment and transaction information

• Communication and enquiry details

We may also automatically collect certain technical information when you visit our website, including your IP address, browser type, device information, pages visited, and general website usage information.

3. How We Use Your Information

We may use your personal information to:

• Process and fulfil your orders

• Arrange deliveries and collections

• Process payments

• Provide quotations and product information

• Provide tyre fitting, wheel balancing, wheel alignment, and accessory installation services

• Manage customer accounts

• Respond to enquiries, complaints, returns, and support requests

• Communicate with you regarding your orders or services

• Improve our products, services, website, and customer experience

• Detect and prevent fraud, abuse, or unauthorised activity

• Comply with applicable legal and regulatory requirements

• Send promotional and marketing communications where permitted by law

We will only process personal information for lawful and reasonable purposes and in accordance with applicable South African privacy laws.

4. Protection of Personal Information

Chesco Auto aims to comply with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African laws relating to the protection of personal information.

We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration, or destruction.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

5. Online Payments

When you make a payment through our website, your payment may be processed by a third-party payment service provider.

Chesco Auto does not necessarily receive or store your complete credit or debit card details. Payment information may be processed directly by the relevant payment provider in accordance with its own privacy and security policies.

You should review the privacy policy of the payment provider used for your transaction.

6. Sharing Your Information

We will not sell or rent your personal information to third parties.

We may, however, share relevant information with trusted third parties where reasonably necessary to operate our business and provide services to you. These may include:

• Payment service providers

• Courier and delivery companies

• Website hosting and technology providers

• IT and technical support providers

• Service and installation partners where necessary

• Professional advisers

• Government authorities or law-enforcement agencies where legally required

Third parties receiving personal information are expected to handle such information appropriately and securely.

7. Cookies

Our website may use cookies and similar technologies to improve your browsing experience.

Cookies may be used to:

• Remember items in your shopping cart

• Keep you logged into your customer account

• Remember website preferences

• Understand how visitors use our website

• Improve website performance

• Support website security

• Assist with relevant marketing and advertising

You can adjust your browser settings to refuse or delete cookies. However, disabling certain cookies may affect the functionality of our website.

8. Customer Accounts

If you create an account with Chesco Auto, you are responsible for keeping your login credentials confidential.

You should notify us if you believe that your account has been accessed without your permission.

We may retain account information for as long as reasonably necessary to provide our services, maintain business records, resolve disputes, and comply with legal obligations.

9. Marketing Communications

Where permitted by applicable law, Chesco Auto may contact you with information about products, promotions, special offers, services, and other relevant business communications.

You may unsubscribe from promotional communications at any time by following the unsubscribe instructions provided in the communication or by contacting us directly.

Please note that you may still receive essential transactional communications, such as order confirmations, payment notifications, delivery updates, or service-related messages.

10. Third-Party Websites

Our website may contain links to third-party websites, payment providers, social media platforms, or other external services.

Chesco Auto is not responsible for the privacy practices or content of third-party websites.

We recommend reviewing the privacy policy of any third-party website before providing your personal information.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

• Completing transactions and providing services

• Maintaining business and financial records

• Handling customer enquiries and disputes

• Meeting legal and regulatory obligations

• Protecting our legitimate business interests

When personal information is no longer required, we will take reasonable steps to securely delete, destroy, or anonymise it where appropriate.

12. Your Rights

Subject to applicable law, you may have the right to:

• Request access to personal information we hold about you

• Request correction or updating of inaccurate personal information

• Request deletion of personal information where legally permissible

• Object to certain processing of your personal information

• Withdraw consent where processing is based on consent

• Object to receiving direct marketing communications

• Submit a complaint regarding the handling of your personal information

Requests relating to your personal information should be made using the contact details provided below.

13. Children’s Privacy

Our website and services are not intended to knowingly collect personal information from children without appropriate consent from a parent or legal guardian.

If you believe that a child has provided personal information to us without the appropriate consent, please contact us so that we can take reasonable steps to address the matter.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, technology, or applicable laws.

Any updated version will be published on this page with a revised effective date.

We encourage you to review this Privacy Policy periodically.

15. Contact Us

If you have questions about this Privacy Policy, would like to exercise your privacy rights, or have a concern regarding how your personal information is handled, please contact Chesco Auto.

Chesco Auto
Physical Address: 518 Gerrit Maritz Street, Pretoria North, South Africa
Website: www.chescoauto.co.za
Email: [email protected]
Phone / WhatsApp: +27 70 586 9193

16. Information Regulator

If you are not satisfied with how we have handled your personal information, you may have the right to lodge a complaint with the Information Regulator of South Africa.

Information about the Information Regulator and the applicable complaint process is available through the regulator’s official channels.